The IRDAI’s recently allowed all general insurance companies to introduce products without seeking prior approval from the Regulator. This initiative enables insurers to float people centric insurances. Allow us to introduce to one such thought experiment insurance.

The dream of any devout Hindu / Christian / Muslim is Moksha/Heaven/Janna which can be realized by performing, at least once in life, the ‘Char Dham Yatra’ or Jerusalem or the Haj pilgrimage. They work hard to finance their dream.

The Char Dham (Four Abodes – Badrinath, Dwarka, Puri and Rameswaram) pilgrimage helps achieve moksha. Believed that every Hindu should visit the Char Dhams during one’s lifetime.

The Hajj is an annual Islamic pilgrimage to holy Mecca. Hajj is a religious duty for Muslims that must be carried out at least once in their lifetime.

Jerusalem, a holy place of pilgrimage for Christians who believe that Jesus visited Jerusalem at Passover time and spent the week leading up to his death there.

Moksha/Heaven/Janna assured Insurance provides financial assistance to all insureds to realize their dream by enabling them perform pilgrimage. These policies would act should they become incapable through Permanent Total Disability (Accident & Sickness) or Permanent Partial Disability (Accident & Sickness) or through Critical Illness.